Viewpoints

Five comms experts share their top tips on using social media to bridge internal and external conversations, ensuring authentic, engaging content that strengthens culture, sparks dialogue and supports business reputation.

After a couple of decades in the same field, it’s easy to slip into autopilot. Here, five experts explore how internal comms professionals can shake off the mid-career malaise, reignite their passion and take charge of what comes next.

Even the smoothest-running, most positive companies experience the odd reputational bump in the road: a press article throwing shade on a senior leader; social media comments from a disgruntled employee; poor product reviews… It’s not quite a crisis, but it can be a distraction. Here, four experts offer their thoughts on talking to employees about negative press.

How can IC pros persuade leaders and staheolders with greater conviction, hold their attention and convince them that their way of communicating is best for the sustained success of the business? We asked five comms pros for their advice....

The IC Index research found that UK employees still both rely on and prefer email as a way of hearing news about and from their employer. But how can IC professionals make the best use out of this channel? Here, five experts provide their practical advice on how to deliver specificity, conciseness and intention every time you press Send.

In organisations with small workforces or in companies that are late to the IC party, the internal comms function might be just you – a team of just one. Here, four experts, who are currently or have been the only IC person in their workplace, share their tips on how to connect, build knowledge and ultimately feel less alone as a communications professional.

While many people comfortably take on the role of life and soul of the party, for others, having to introduce themselves to a bunch of people they don’t know and talk about work over coffee and pastries is a waking nightmare. We asked five experts for their tips for reluctant networkers.

Getting back into a career you've previously stepped away from isn't always the smooth transition you expected. Here, management consultant Maeve Hawker shares five key tips for returning to an IC role after time away.